May 21, 2012

The Simple Secret to Creating Ministry Ideas That Kids Love

In 1984, two cartoonists wanted to create an idea that kids would love.  They sat down and made a list of what kids were into.  After creating an extensive list, they narrowed it down to the top three.

1. Ninjas
2. Turtles
3. Mutants

They combined these three into one idea that started a craze that has generated billions of dollars....Teenage Mutant Ninja Turtles.  31 years later, kids are still enjoying it.  In fact, a new movie is in the works and is scheduled to be released in December 2013.

Here's the simplistic beauty of what they did.  They made a short list of things kids love and combined it to create an off-the-hook idea that kids gravitate toward.

You can take their simple secret and apply it to your ministry.

1. Create a list of hot items for kids.
  • Go to a toy store and ask them what is hot.
  • Google "Most popular toys" or "Current Kid Culture."
  • Ask kids what they are into.
2. Narrow it down to the top three.

3. Adapt one or more to...
  • Use as an object lesson
  • Create a lesson series theme
  • Brand a big event
  • Use in a game
  • Have a contest
  • Create a skit
  • Produce a video
  • There are so many possibilities
Anytime you can connect with kids using their current culture, you will be effective.  Try this simple works.


Really enjoyed this post. We have been trying to capitalize on the growing trend of action movies and comic heros at our church. They set up a projection screen and invested in some good theater seating and we do quality (read wholesome) action films for our teens. Afterwards, we do a brief bible study somewhat related to the film we saw. I've noticed that a lot of the kids really seem to enjoy that and it keeps them from being in places on a Saturday night that they might get into trouble or regret.

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